The amount of work that goes into the production of a photo shoot is often completely unknown to the general public but is also the most important part of creating the magic that appears in the final images.
For instance, trying to light the enormous wigs in this series was a difficult task. Not only did we have to make sure to highlight the various textures that were integral to the creation for each of them, but their enormous size took several different approaches when it came to light set up. As well, the sheer weight of the wigs was so heavy on the models’ heads that members of the creative team had to stand behind them to help keep them upright. The average person wouldn’t normally think about these things just looking at the photos, but problems like this are quite typical.
No matter how much planning goes into a shoot to make sure everything is right in-camera, some things simply cannot be accounted for. We had to be creative even in our approach to overcome these challenges as they arose. However, this is what makes the results so rewarding.

Photography: Wellcan, Hair: Hauns Korpela, Make-up: Rudy Miles
“I have always loved the darker side of the villainous vixens in childhood stories we’ve all grown up with, so I wanted to take a few of my favorites and bring them from the story book pages to the theatrical stage of avant-garde design and pay homage to their larger-than-life personalities.
To capture the essence of these defiant yet undeniably sexy characters, my team and I draped all three models from head to toe in hair, allowing for the different textures and movement to showcase their sense of freedom and boisterous fashion styles. To further enhance the drama, we utilized a fresh approach with makeup to give new life to the pin-up culture that I was very intrigued by during my own childhood as well.
To complete these looks, each image was digitally enhanced to create an aura of illustrative fantasy that enchanted their spellbinding personas. Being able to recreate their attitudes and embellish them with these creations, the Dark Beauties series was truly an inspirational experience for everyone involved.” – Hauns Korpela

Photography: Wellcan, Hair: Hauns Korpela, Make-up: Rudy Miles, Model: Jordan Daniele
With Thanksgiving having recently passed and the holiday season soon upon us, we have been incredibly busy with planning, travel and deadlines over these past few weeks. As promised though, here are the remaining images from the “After Hours” series:

Photography: Wellcan, Hair: Hauns Korpela, Make-up: Rudy Miles
We have recently confirmed with Hauns that we are set to begin production for his 2012 NAHA submissions beginning in January. It’s always a pleasure to work with him so throughout December we will be highlighting the second series from his 2011 submissions, entitled “Dark Beauties.” Just wait until you see these! They really take conceptual hair design above and beyond.

Photography: Wellcan, Hair: Hauns Korpela, Make-up: Rudy Miles
I hope everyone had a great Thanksgiving with family and friends and is preparing for the holidays like we are. All of us here at Wellcan can’t express our gratitude to our clients and supporters enough for giving us the opportunity to do what we love, so thank you!